Restaurant brand development for Grassfed, a plant-based burger and ice-cream bar. The Grassfed logo concept is a fun and playful concept with a burger poking it’s tongue out in an expressive way. Aimed at connecting with a younger audience, it uses an iconic burger, combined with a plant icon to re-inforce that it is a plant based establishment. This icon will become a well known icon in the Brisbane vegan scene.
Target Market Research
Website Design and Development
A simple 1 page scrolling website was designed and built for Grassfed using WordPress. It is functional, offers all the information required from a restaurant and creates an online presence. If you have a tight budget and need a website this is a great option to get started on the web.
Ice-cream and fries containers
As a new establishment Grassfed needed cups that could be used for various items. By using striking colours and a repeating logo, a consistent look and feel was created that defined the brand that is Grassfed.