Westfield UK Summer Campaign

“We Are The British Summer” was the 2013 summer theme for the Westfield shopping centres in the United Kingdom. The brief was to design a hand book that compliments the theme and works with the photography. The handbook was for patrons of Westfield and had a voucher section in the back.

Westfield hero image with popcorn and movie reel

Booklet Design

Adhering to style guidelines

Typography

Mockups

Westfield UK we are the british summer campaign design

Booklet Design

Westfield London is THE Summer destination! This booklet contained six weeks of kids’ events, offers and discounts and live entertainment schedules.

Working alongside the photographer a guide was created to highlight everything happening including showing activities, movies and special discounts in an easy to read calendar format. The back half of the booklet contained rip out vouchers to be redeemed at participating stores.

Westfield UK we are the british summer inside spread showing voucher book design
Westfield UK we are the british summer inside spread showing calendar
Westfield UK we are the british summer inside spread showing pie chart
Westfield UK we are the british summer inside spread